The next big trade show is right around the corner and all of your company’s exhibitors have been properly trained in the art of engaging trade show attendees in conversation. During the trade show, time is money and long winded conversations can quickly lead to losses. Knowing how to start the conversation is no longer…
DetailsSpot the ESN job box on the show floor giveaway! If you see our orange job box, take a photo of it and #esnexhibits for a chance to win a gift card.
Details1. So, you’re going to a trade show? According to a 2014 report by The Center for Exhibition Industry Research (CEIR) trade show and event marketing has grown for 17 consecutive quarters and is predicted to continue to grow in the coming years. With this up-surge, many novice trade show and event marketers are being…
DetailsWhen meeting potential customers at your next trade show, remember the 80/20 Rule of Communication. Listen to prospects 80% of the time and speak for 20% . It is important to allow prospects to open up and start talking about there product/services needs. Here are some open-end questions to get the dialogue going: “What about…
DetailsLA Turbine at Pump and Turbo Symposia Exhibition 2015 at the George R. Brown Convention Center. This 10′ x 20′ booth has curved back walls and a private meeting area.
DetailsFor businesses that service a more youthful or pop culture savvy demographic, there is an upcoming Houston trade show that may be worth your while to exhibit at. It is Amazing Houston Comic Con, produced by the company Amazing Comic Conventions. This show is scheduled for August 29-31 at the George R Brown Convention Center…
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