Smart Trade Show Marketer Tips

1.   So, you’re going to a trade show? According to a 2014 report by The Center for Exhibition Industry Research (CEIR) trade show and event marketing has grown for 17 consecutive quarters and is predicted to continue to grow in the coming years. With this up-surge, many novice trade show and event marketers are being…

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Protect Your Business from Trade Show Theft

If you are a new Houston trade show client or you are new to the trade show circuit, then you may not realize that trade show theft is a common occurrence. In convention halls around the country, exhibitors lose their assets to thieves: from expensive electronics like laptops, to priceless intellectual property on flash drives.…

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New Show Announcement & a Trade Show FAQ Answered

For businesses that service a more youthful or pop culture savvy demographic, there is an upcoming Houston trade show that may be worth your while to exhibit at. It is Amazing Houston Comic Con, produced by the company Amazing Comic Conventions. This show is scheduled for August 29-31 at the George R Brown Convention Center…

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